Author • Survivor • Entrepreneur • Coach

Meet Rick L. Poole

Rick is founder of Natural Foods+ Juice Caboose and has been a naturalist for more than 30 years. It is his belief that 90% of all chronic metabolic issues are caused by poor eating choices, habits, and beliefs. He has a desire to make a difference in people’s lives by providing, educating, teaching, and demonstrating how to become more responsible and make better choices regarding diet, exercise and lifestyle.

Shaping His Destiny

Changing A Culture

With Rick it all started with this idea that if you can change your beliefs then you change your destiny. He truly believes that “your beliefs will cause you to create or attract situations and/or events that you experience as life.”

Rick has always had a consciousness for health and exercise. An outstanding high school and college athlete with two post-graduate degrees and a wealth of knowledge about entrepreneurship, he opened Natural Foods Plus in June of 1995.

In 2011, he became an educator with more than 30 hours of training with Dr. Jerry Tennant’s Institute of Integrated Medicine. Using Dr. Tennant’s protocol for assessing, teaching, and educating how to make the body more healthy, so it can heal itself.

In 2013, Rick completed Dr. Robert J. Marshall PhD, CEO of Premier Research Labs, Level I Quantum Reflex Analysis course, the world leader in Cell Resonant Nutrition Technology. Natural Foods+ is the only store in the area to incorporate and provide such knowledge and product for his customers.

In the same year, he became an author in the Sandra Yancey book Succeeding Against All Odds. Surviving Cancer Twice ( is a Number 1 Best Seller in six categories on Amazon.

Overcoming cancer is a mission Rick is fighting for – not just physical cancer, but also the cultural and societal/mental cancer that takes root and grows around the world, without the right mindset and lifestyle choices. He’s done both, and shares his mission and commitment to change the world, one book chapter, keynote and specially developed program at a time. In keeping with his mission, Rick created both the M.I.N.D.S. (Motivating Individuals to New Direction of Success) program and the 7 Steps to Become Healthy Naturally programs.